ONE Campaign 2020

The Campaign that got us through COVID

ONE FAMILY:

In 2020 we celebrated the lives of Ray’s sister and her husband who had just passed away. Peter & Vickie Dueck took great JOY in helping, giving and sharing what they had with others, even when they only had a little. Their children, Josh & Jolene, wanted to honour their parent’s lifetime of generosity, and so they provided a $24,000 matching gift for Joyful Living Joyful Giving’s ONE Campaign 2020. One family’s generosity has literally been multiplied and will impact hundreds of others.

ONE ARTIST:

Jocelyn Russell, granddaughter of JLJG board members, Russel & Ingrid Dyck was busy painting Rocks full of hope, joy and love and leaving them all over Calgary.

“I love helping charities that support hardworking people with great business ideas who just need a little bit of help.” 

This was 15 year-old Jocelyn’s response when asked when asked why she wanted to be part of the One Campaign.  We chatted back and forth – the way most teenagers do these days – text style. We talked about design ideas and what would be meaningful and represent the wishes of the Dueck family. Of course JOY was at the center.

With all the creative things that have been happening across Canada – the idea of capturing that word on a ROCK was also representative of both the time we are living through and who they were as a couple. Solid.

Jocelyn loves the outdoors – the idea of being in nature, camera in hand is her happy place. So away this young artist went – brush in hand and a clear focus on the word JOY. She admits that the beauty of plants, wonder of animals and even creativity of bugs are her inspiration for new art projects.

IDEAS were aplenty so she ended up painting five different variations – the one we landed on had so much meaning. Little did Jocelyn know the significance of butterflies to the Dueck family. I imagined her holding this rock in her hands, just the way you might imagine caring for a precious jewel. We asked her dad to take a picture of it that moment and that became the genesis of this little caricature for the ONE Campaign limited edition signature sock.

ONE GIFT at a time:

I know ONE GUY who would be really glad that we didn’t waste this pandemic. That was what he taught us all on his way outta here – don’t waste anything.  

And so we didn’t! With the generosity of the Dueck family and our amazing community of supporters, the Joyful Living Joyful Giving Foundation was able to give a total of $57,030!!! Now that ROCKS!

We had selected 3 charities for this campaign, Inner Hope Ministry (downtown Eastside Vancouver), Opportunity International (Colombia), and The Wellspring Foundation (Rwanda). They each received $19,010 for their life-changing programs.

PS: What happened to those rocks that Jocelyn painted? Well they all got a great clear coat finish and have landed up right back where they started – outside in the garden!